What Does it Mean to be Certified Sustainable?

What Does it Mean to be Certified Sustainable?

Wild Selections® is helping to contribute to the preservation of an invaluable resource – our oceans. We do this by sourcing all of our seafood from fisheries certified as sustainable by the Marine Stewardship Council (MSC). Let’s dive a little deeper into why this matters and what being certified sustainable really means.

Why Certified Sustainable Matters

First off, it’s important to understand the importance of sustainably sourced seafood. According to a World Wildlife Fund report, “29% of global wild fisheries are overexploited, depleted, or recovering”. With a growing world population and an increasing demand for seafood, sustainable fishing is no longer an option, but essential to ensuring a “fish-full” future for generations to come.

The MSC-Certification – Promoting Wild Caught, Sustainable Seafood Since 1997

In 1997 the MSC created a certification program that was shaped by 300 scientists, academics and organizations from around the globe. The goal? To encourage and reward sustainable fishing practices in order to influence the choices people make when buying seafood. The results have been encouraging with certified sustainable fisheries, on average, increasing the abundance of fish stocks 46% over the last decade, compared with only 9% for uncertified fisheries.

What Makes a Fishery Sustainable?

The MSC has strict requirements that fisheries must meet in order for them to be certified as sustainable. These requirements can be broken up into three areas:

1. Sustainable Fish Stocks

A continual process of stock surveys and monitoring of catch records ensures that fishing activity can continue indefinitely, which is good for our oceans and the local economies that they support. This is an especially important point since one in ten people around the globe rely on the seafood industry for their livelihood.

2. Minimalizing Environmental Impact

Many fishing practices lead to “by-catch” (the catching of unwanted fish and other marine creatures during commercial fishing activities). MSC-Certified fisheries work hard to minimize the instances of by-catch in order to maintain the health and biodiversity of marine ecosystem.

3. Effective Fisheries Management

Effective management is also crucial because fisheries must comply with relevant laws and have a management system in place that is responsive to changing circumstances.

Wild Selections Certified Sustainable Seafood Products

To receive the blue MSC label a company must source all of its seafood from MSC-certified fisheries. These products can be traced all the way back to their source. You can track your Wild Selections® product with Trace Your Catch. Wild Selections also contributes 13c from the sale of our products to the WWF, which the world’s largest conservation organization. To learn more about our sustainable certified seafood products visit www.wildselections.com.

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